The Need
- Educate mobile app publishers and advertisers on current trends and best practices in mobile monetization & user acquisition.
- Position AdColony as a trusted thought leader and leading partner in monetization & UA.
The Highlights
- Partnered with VentureBeat for a VB Insights Tour across North America.
- Collaborated on bespoke research & presentations to elevate discussions on mobile monetization & user acquisition best practices.
- Engaged hundreds of clients and prospects at each event & generated significant site traffic & lead generation from content published surrounding the event.