The Need
- Strengthen developer relationships at GDC 2018
- Create multiple opportunities for engagement so keep AdColony top-of-mind throughout the week and beyond
- Garner awareness for all-new Playable ads
The Highlights
- Hosted multiple highly attended speaking sessions during the summit.
- Elevated brand presence on show floor, facilitated meetings, & engaged with barista activation
- Launched the Supernova Club with VIP dinner during the week
- Hosted evening mixer as well as morning brunch to engage a broader group of clients at different points during the show
