The Need
- Elevate InMobi and Nostra presence in Europe
- Facilitate in-person meetings at Gamescom
- Enable quality engagement opportunities outside the show floor
The Highlights
- Debuted InMobi and Nostra on the Gamescom show floor
- Engaged app developers & marketers with offsite mixer attended by 100+ people
- 450+ leads generated & 50+ meetings facilitated
- $2.6M in projected quarterly revenue lift on $58,000 spend
